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Mid-Size Podcasts Win When Buyers Chase Influence

Influence, not reach, is what podcast advertisers are really buying, according to one of the agency executives placing those buys. Adopter Media's Adam McNeil joined Audacy Head of Podcasts Leah Reis-Dennis for an Ad Age webcast expanding on Audacy's State of Audio report and wha

Radio Ink·September 30, 2026· 479 reads·Source: Radio Ink

Mid-Size Podcasts Win When Buyers Chase Influence

Read the full story: Radio Ink

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Read the full story at Radio Ink

https://radioink.com/2026/09/30/mid-size-podcasts-win-when-buyers-chase-influence/

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