iHeart Looks to Programmatic to Set 2027 Radio Revenue Right
The forecasted midterm windfall for AM/FM? It never arrived, according to iHeartMedia leaders, because local TV took the campaign dollars. After trimming Q3 loss, iHeart is eyeing strategic AI deployment, programmatic technology, and podcasts for a lift in 2027.

The forecasted midterm windfall for AM/FM? It never arrived, according to iHeartMedia leaders, because local TV took the campaign dollars. After trimming Q3 loss, iHeart is eyeing strategic AI deployment, programmatic technology, and podcasts for a lift in 2027.
Read the full story: Radio Ink

